Thursday 22 May 2014

Panda 4.0 and a bad week for Ebay!



Yesterday Google rolled out their latest Panda update and early indications are very positive for our clients.

We’ve seen a general uplift in rankings across all campaigns since the roll out and we think we know why.

The main talking point has been the impact on large networks that eat up virtually every sector related search term. An example of this is Ebay who were yesterday reportedly seeing a decrease in organic traffic of up to 50%!

Although it’s early days it would appear that for our clients it's generally good news. Our price point means we attract small and medium sized businesses that have been positively affected by this update.

We will continue to monitor this across our network of over 3,500 live SEO campaigns and update this post accordingly over the coming days.