One of the greatest challenges facing any business that's got a great product is “getting the word out there”!
A great way to do this is by getting testimonials. However, the internet has become littered with fake testimonials on dodgy websites, especially in the SEO industry! The way we get around this is to make sure that all of our 165+ testimonials has a link to the client’s website and often we get potential clients touching base with existing clients to verify that a testimonial is still valid. However, we have now gone one step further.
Whenever someone gives us a testimonial we now ask them (if they have time) to send a video, and we can’t believe the results!
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